A discussion on the evolution of effective models and policy to make smoking cessation tools and treatment as accessible, attractive and efficacious as possible.

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Moderator

Ray Niaura

Associate Director for Science, Schroeder Institute for Tobacco Policy and Research Studies at Legacy

Panelists

Deborah Arnott

Chief Executive, Action on Smoking & Health, and European Board member for the Framework Convention Alliance

Oliver Smith

Deputy Director, Tobacco and Health & Wellbeing Policy, Department of Health, London, UK

June Raine

Director of Vigilance Risk Management of Medicines (VRMM) for the Medicines and Healthcare products Regulatory Agency (MHRA)

Martin Jarvis

Professor Emeritus of Health Psychology , Department of Epidemiology & Public Health, University College London

Michael C. Fiore, MD, MPH, MBA

Professor of Medicine at the University of Wisconsin Medical School and Director of the University of Wisconsin Center for Tobacco Research and Intervention